Podcast · EP.08
Fifty patient queries, four answer engines
26:10
MP3 128k
TRANSCRIPT REQ.
#pod-ep-08
MP3 128k
TRANSCRIPT REQ.
#pod-ep-08
Insights
Working notes, not thought leadership.
Technical write-ups from live work — what we changed, what it did, and what we got wrong. Written for people who will have to implement it.
E-E-A-T6 min
Author schema: the markup your consultant's profile page is missing
Google's E-E-A-T pipeline cannot credit qualifications it cannot find in the code. Here is the entity, field by field.
Read
E-E-A-T10 min
E-E-A-T and YMYL for clinical websites: what the framework actually asks for
E-E-A-T is not a ranking factor and there is no E-E-A-T score. What that means for what you should actually build on a clinical site.
Read
—Same notes, read aloudPODCAST · 3 LIVE
Podcast · EP.09
AHPRA rule by rule, with a health lawyer
41:35
MP3 128k
TRANSCRIPT REQ.
#pod-ep-09
MP3 128k
TRANSCRIPT REQ.
#pod-ep-09
Podcast · EP.10
What frightened people actually read at 2am
22:58
MP3 128k
TRANSCRIPT REQ.
#pod-ep-10
MP3 128k
TRANSCRIPT REQ.
#pod-ep-10
Every published piece is recorded. Transcripts are posted with each episode, because a transcript is indexable and an audio file is not.